Posted by Calico UK - 15:25 on 13 June 2014
A new, shorter, snappier domain name ending is now available - .UK.
The new ending co-exists with the more traditional .CO.UK ending - it does not replace it - so you should consider protecting your brand and existing .CO.UK domain names. Nominet, the central registration body for .CO.UK and .UK endings, made over 50,000 new shorter .uk registrations within the first 24 hours of the ending becoming available. This makes it one of the fastest selling new domain releases on record.
If you already own a .CO.UK domain, the equivalent .UK will be reserved for you for a limited time. After that it becomes available to anybody to register it. See http://www.cali.co.uk/uk-domain-launch.asp for further information and details of how you can register your .UK domain name.
If you don't own a .CO.UK or .UK domain ending, you should still consider getting one - Over 80% of British users prefer a .UK website to a .COM one when buying online.
To register a domain or if you have any queries, please contact our helpdesk via email@example.com or telephone 01381 600580. The pricing for .UK is the same as .CO.UK & .COM.
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