Posted by Calico UK - 08:00 on 26 April 2021
WordPress is a free content management system that simplifies the design and creation of websites. We thought you might like an insight from some of our customers as to why they chose it for their sites. Here's what Catherine Bunn of CaMPA had to say:
We have been using a Wordpress website for some years now and we are pleased with the ease of use and the ability to create a professional-looking website with little technical knowledge. The Campervan and Motorhome Professional Association (CaMPA) is a non-profit organisation whose aim is to spread the message of responsible travel amongst the motorhome community. We need the ability to update the website with new resources and information regularly, so it was important for us to be able to do this ourselves, which Wordpress allows us to do. Several members of the association need access to the site, and this is easy to do via the platform.
In the last 12 months, we have converted the site to use Elementor which has made the site even easier to update. To improve the SEO of the site we have also added the Rank math plugin - it is very intuitive and encourages good SEO practises to improve organic visibility on Google. This is important to us as an association, as we need to reach as many people as possible without the need to spend on costly advertising.
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